COLOGNE

Set to 5 different clues across 5 published puzzles, most often “Product introduced by 7-Down in 1971” — The New York Times, Thursday, 26 June 2008.

7 letters

Every clue on record, most used first

Product introduced by 7-Down in 1971once
The New York Times — Thursday, 26 June 2008
Toiletryonce
The New York Times — Sunday, 18 January 2004
Chaps, e.g.once
The New York Times — Saturday, 20 April 2002
Obsession, e.g.once
The New York Times — Sunday, 23 March 1997
Christmas gift for a manonce
The New York Times — Saturday, 24 February 1996